[ Brand Consulting | Multi-Logo Design | Social Media Strategy | Retail Package Design ]
Proper ballet turning requires focused spotting, a strong core, and correct arm placement. The TurnBoard® was designed to have very little friction which allows dancers to concentrate on the individual components of turning. The skills learned from using the TurnBoard® lead to better and increased turning abilities.
The Turnboard® was a great success as it expanded its line of dance equipment, strategically partnered with celebrity dance influencers, and nurtured its cult-following via brand ambassadors.